Father, husband,
ex-Formula One driver,
World Champion,
three-time Le Mans winner,
brand ambassador
and proud Scot.


A dedicated family man, when he’s not traveling the globe fulfilling his motorsport and ambassador commitments you’ll find Allan at home in Monaco, with wife Kelly, to whom he’s been married for over ten years, son Finlay and free-spirited daughter Charlotte. 


With a highly-successful career spanning karting to Formula One, including three victories at the prestigious 24 Hours of Le Mans and winning the FIA WEC World Championship, Allan is one of the most respected and liked personalities in the dynamic and competitive world of motorsport.


Rarely seen without a smile on his face, Allan has always been one of motorsport’s most naturally engaging and entertaining characters, making him a favourite of media and fans alike. Off-track, this has led to media roles with BBC F1, BBC Radio 5 Live, Sky Sports F1 and SPEED TV, where he has shared his sporting insight with millions of viewers and listeners.


In addition to his on-track success, Allan helps companies engage their respective target audiences through marketing and communications campaigns.


One of motorsport's most interesting drivers, Allan is adept at sharing stories from his fascinating life with stakeholders from all walks of life, and has considerable experience hosting corporate events, along with motivational speaking and team-building activities.


To succeed in business, you need to be psychologically prepared, and Allan can provide a unique insight into the mental preparation required to be a winner!


Allan is at home whether behind the wheel of his high-tech race machinery, fulfilling media commitments or representing global brands such as Audi in television advertising campaigns.


Allan has supported companies in meeting their business objectives through:

  • Marketing campaigns

  • Customer loyalty programmes

  • Networking/corporate/VIP events

  • Incentivising employees & customers

  • Motivational programmes

Allan is proud to have worked with the following organisations:
"Of all the outstanding racing drivers we have worked with, Allan is by far the most eloquent and compelling public speaker. Allan is not only extremely media savvy, but also one of the best brand ambassadors you are ever likely to encounter. He is disciplined, professional, dedicated and makes the effort to make himself available when it really counts. He remains a huge asset to the Audi brand on the track as well as on the speaker podium."

Head of PR
Audi UK

“P&H has worked with Allan since 2009 and he has been invaluable in helping with our management communications and building better relationships with our key clients and customers. Allan’s position at the top of elite motorsport provides a great opportunity for P&H to add real value to our events strategy. His infectious enthusiasm and drive ensures that any of our VIP guests that meet him take away a positive experience not only of Allan, but of P&H.”

Marketing Manager
Palmer and Harvey

"We have sponsored Allan for eight years, firstly through Jewson and recently through Graham. We proudly have Allan attend many of our customer functions, standing in the front line for our Jewson and Graham brands, promoting internal programmes. He adds credibility to an event with his ability to connect with the audience, making them feel relaxed and involved. Allan’s commitment and drive in his sport helps to encourage our team to reach their own goals."


Chief Executive
Saint-Gobain Building
Distribution UK & Ireland 

"Allan was a major part of activities with our VIPs when Formula One first visited Bahrain. We invited Allan to share his insight into the sport, acting as a UBS ambassador. He was the consummate professional, effortlessly engaging the audience, many of whom were new to motorsport, adding to their enjoyment of the Grand Prix."


Corporate Activities Manager

"My biggest regret is that I do not get to work with Allan enough. He is by far the most dedicated, consummate professional I have had the pleasure to work with. The care, attention to detail and preparation he puts in to any event or activity is second to none. The fact that Allan is able to communicate fluently and eloquently to large and small audiences make him the number one choice."

Marketing Manager
Scania UK
"Allan was contracted to deliver several presentations and workshops with regard to being Elite for UK Sport's pioneering development programme Elite Coach, in which he was able to communicate the constituent parts that make up operating at the highest level. These presentations led to UK Sport requesting Allan to mentor highly rated Judo Coach Graeme Randall during his time on the Elite Coach programme. I would not hesitate to recommend Allan."

Head of Coaching
UK Sport


Two decades of experience, combined with his natural charm and communication skills, mean Allan is an in-demand expert commentator and analyst, sharing his insights into the sport with fans around the world. Allan has already won praise for his roles with BBC F1, BBC Radio 5 Live, Sky Sports F1, SPEED TV in the USA and Star TV across the continent of Asia.



Amazing array of state-of-the art Audi models and motorsport milestone-setters create an unmissable attraction at world renowned annual festival

·       Allan McNish drives actual 2013 Le Mans 24 Hour race winning
Audi R18 e-tron quattro

·       Hannu Mikkola & Arne Hertz in original 1983 RAC Rally winning Audi quattro A2

·       Hans-Joachim Stuck re-united with his 1988 Trans-Am Championship winning Audi 200 quattro Trans-Am

·       Pink Floyd drummer Nick Mason back in the driving seat of Auto Union

·       All-new S3, S8 and SQ5 TDI plus RS Q3, RS 4 Avant, RS 5 Cabriolet, RS 6 Avant, RS 7 Sportback and R8 V10 plus among the stand highlights

Visitors to the 2013 Goodwood Festival of Speed (11-14 July) will not only be able to get up close and personal with an array of headline-grabbing Audi models including the now seven-strong RS range and the new A3 Saloon, but will also be able to see a host of Audi motorsport heroes and the equally revered cars that have catapulted them to countless victories in action.

The Audi stand at the annual event in West Sussex, which in 2012 attracted a record crowd in excess of 185,000, has been designed to enable fans of the brand to ‘experience Vorsprung durch Technik from start to finish’. Motorsport stars from both ends of this scale will include a ground-breaking Auto Union single-seater Grand Prix car from the 1930s, an Audi quattro rallycar from the 1980s that changed the face of the sport, and the 2013 Le Mans 24-hour race-winning R18 e-tron quattro sports prototype employing Audi’s latest hybrid-diesel technology.

Almost one month since winning this year’s Le Mans 24 Hours, Allan McNish is reunited with the victorious Audi R18 e-tron quattro to drive up the 1.16-mile hill climb course. In June, Dumfries-born McNish, along with Tom Kristensen (Den) and Loïc Duval (F), earned Audi its 12
th Le Mans victory since the German manufacturer’s 1999 race debut, and added a second consecutive hybrid-diesel powered victory to a long list of previous triumphs achieved under petrol TFSI and diesel TDI power.

The R18’s 3.7-litre V6 TDI single turbo diesel engine, further restricted to 490PS this year, is bolstered  by two electric motors capable of transmitting almost 200 PS of additional system power to the front wheels using energy harvested under braking at specific points regulated by the race organisers.
McNish, who has now won Le Mans three-times, comments: “It’ll be an honour for me to drive the Audi Tom, Loïc and I drove to victory at Le Mans. I’ve attended Goodwood on numerous occasions and with a career in motorsport spanning over 30 years, I can confirm there is no other event like it anywhere in the world.”
Mikkola meets quattro again
The actual 1983 RAC Rally-winning Audi quattro A2 will also make its first public appearance following its complete restoration.  Stig Blomqvist swept this specific car to victory on the RAC Rally, but at Goodwood Hannu Mikkola and his co-driver Arne Hertz will be entrusted with this stunning sporting artefact. Together they took second place in an A2 on the RAC in 1983, enough to seal the 1983 World Rally Driver’s Championship for Mikkola. The turbocharged inline five-cylinder engine produced around 350PS, and of course delivered its power via the quattro system to all four wheels.
“It’ll be very special to be in England 30 years after I won the World Championship,” says “Flying Finn” Mikkola. “I always enjoyed competing in Great Britain – the fans were very enthusiastic and knowledgeable. I drove an A2 with Arne alongside on the Classic San Marino Rally two years ago. It will be really nice to be back at Goodwood.”
Hans-Joachim Stuck drives an Audi 200 quattro Trans-Am. In 1988, after years of rallying, Audi entered the American Trans-Am series with the 200 turbo quattro. Based on a standard Audi 200 quattro, a competition car was prepared with about 510 PS derived from the standard production 2.1-litre, five cylinder turbo engine, modified competition running gear and a bodyshell with enhanced aerodynamics. Germany’s Stuck plus Hurley Haywood (USA) and Walter Röhrl (D), shared the driving duties in the North American series and steamrollered the opposition taking eight out of 13 race wins to claim the title on its debut.

Stuck has a family link with the Auto Union Silver Arrows of the 1930s. In 1934 his father, Hans, scored the first race victories for the newly established Auto Union racing department. Stuck Snr set several world speed records on the Avus racetrack in Berlin at the wheel of the 16-cylinder mid-engine racing car designed by Ferdinand Porsche.
Audi Tradition also brings a twin rear-wheeled 1936 Auto Union C-Type from Germany, for Nick Mason, drummer of the Pink Floyd rock group, to drive. The six-litre, 16-cylinder single-seater was capable of speeds in excess of 220mph. Mason, a passionate enthusiast of historic racing cars and owner of an outstanding collection, is making his seventh appearance at the Festival.
Mason confirmed: “It’s always a massive privilege to drive an Auto Union – and especially at Goodwood.”
A 1953 DKW 350RM and 1955 NSU Sportmax racing motorcycles complete the mouth-watering historic line-up.
Modern day stars
Moving into the present day, the now seven-strong Audi RS range will headline on the stand, its latest members being the stunning 310PS RS Q3, the first ever Audi SUV to bear the RS badge, the 450PS RS 5 Cabriolet and the new RS 6 Avant and RS 7 Sportback flagships with their 560PS Cylinder-on-Demand V8 engines.
Supporting acts will also include the all-new A3 Saloon and 300PS S3 hatchback models, the SQ5 TDI and the R8 V10 plus, alongside examples of all the other familiar favourites in the Audi range. During Thursday’s Moving Motor Show, a number of R8 V10 plus and RS 6 Avant models will be providing passenger rides up the hill.
The more rugged side of Audi quattro technology will also be very much in evidence on the ‘Home of quattro’ off-road course, where the A4 and A6 allroads and Q3, Q5 and Q7 SUVs will be proving that they are made of sterner stuff.
And looking to the future, the A3 Sportback e-tron will also be making its UK debut on the stand. Due for UK launch in late 2014, the advanced hybrid is powered by a combination of a 1.4-litre TFSI petrol engine and an electric motor and is capable of returning up to 188mpg (NEDC test) with CO2 emissions of as little as 35g/km.  




Allan has acted as an ambassador for many diverse organisations, both large and small. His knowledge of the business environment is second-to-none and this shows in his professional and engaging dialogue, supported by his passion to get it right.


When it comes to distribution, P&H is the leader of the pack. Servicing a range of independent and franchised retail sites, they're the UK's biggest delivered wholesaler and its sixth-largest private company. Did you know there is a P&H truck in every main postcode in the UK, each and every day?


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