Father, husband,
ex-Formula One driver,
World Champion,
three-time Le Mans winner,
brand ambassador
and proud Scot.


A dedicated family man, when he’s not traveling the globe fulfilling his motorsport and ambassador commitments you’ll find Allan at home in Monaco, with wife Kelly, to whom he’s been married for over ten years, son Finlay and free-spirited daughter Charlotte. 


With a highly-successful career spanning karting to Formula One, including three victories at the prestigious 24 Hours of Le Mans and winning the FIA WEC World Championship, Allan is one of the most respected and liked personalities in the dynamic and competitive world of motorsport.


Rarely seen without a smile on his face, Allan has always been one of motorsport’s most naturally engaging and entertaining characters, making him a favourite of media and fans alike. Off-track, this has led to media roles with BBC F1, BBC Radio 5 Live, Sky Sports F1 and SPEED TV, where he has shared his sporting insight with millions of viewers and listeners.


In addition to his on-track success, Allan helps companies engage their respective target audiences through marketing and communications campaigns.


One of motorsport's most interesting drivers, Allan is adept at sharing stories from his fascinating life with stakeholders from all walks of life, and has considerable experience hosting corporate events, along with motivational speaking and team-building activities.


To succeed in business, you need to be psychologically prepared, and Allan can provide a unique insight into the mental preparation required to be a winner!


Allan is at home whether behind the wheel of his high-tech race machinery, fulfilling media commitments or representing global brands such as Audi in television advertising campaigns.


Allan has supported companies in meeting their business objectives through:

  • Marketing campaigns

  • Customer loyalty programmes

  • Networking/corporate/VIP events

  • Incentivising employees & customers

  • Motivational programmes

Allan is proud to have worked with the following organisations:
"Of all the outstanding racing drivers we have worked with, Allan is by far the most eloquent and compelling public speaker. Allan is not only extremely media savvy, but also one of the best brand ambassadors you are ever likely to encounter. He is disciplined, professional, dedicated and makes the effort to make himself available when it really counts. He remains a huge asset to the Audi brand on the track as well as on the speaker podium."

Head of PR
Audi UK

“P&H has worked with Allan since 2009 and he has been invaluable in helping with our management communications and building better relationships with our key clients and customers. Allan’s position at the top of elite motorsport provides a great opportunity for P&H to add real value to our events strategy. His infectious enthusiasm and drive ensures that any of our VIP guests that meet him take away a positive experience not only of Allan, but of P&H.”

Marketing Manager
Palmer and Harvey

"We have sponsored Allan for eight years, firstly through Jewson and recently through Graham. We proudly have Allan attend many of our customer functions, standing in the front line for our Jewson and Graham brands, promoting internal programmes. He adds credibility to an event with his ability to connect with the audience, making them feel relaxed and involved. Allan’s commitment and drive in his sport helps to encourage our team to reach their own goals."


Chief Executive
Saint-Gobain Building
Distribution UK & Ireland 

"Allan was a major part of activities with our VIPs when Formula One first visited Bahrain. We invited Allan to share his insight into the sport, acting as a UBS ambassador. He was the consummate professional, effortlessly engaging the audience, many of whom were new to motorsport, adding to their enjoyment of the Grand Prix."


Corporate Activities Manager

"My biggest regret is that I do not get to work with Allan enough. He is by far the most dedicated, consummate professional I have had the pleasure to work with. The care, attention to detail and preparation he puts in to any event or activity is second to none. The fact that Allan is able to communicate fluently and eloquently to large and small audiences make him the number one choice."

Marketing Manager
Scania UK
"Allan was contracted to deliver several presentations and workshops with regard to being Elite for UK Sport's pioneering development programme Elite Coach, in which he was able to communicate the constituent parts that make up operating at the highest level. These presentations led to UK Sport requesting Allan to mentor highly rated Judo Coach Graeme Randall during his time on the Elite Coach programme. I would not hesitate to recommend Allan."

Head of Coaching
UK Sport


Two decades of experience, combined with his natural charm and communication skills, mean Allan is an in-demand expert commentator and analyst, sharing his insights into the sport with fans around the world. Allan has already won praise for his roles with BBC F1, BBC Radio 5 Live, Sky Sports F1, SPEED TV in the USA and Star TV across the continent of Asia.



Outgoing World Sportscar Champion Allan McNish hung his helmet up from racing almost 12 months ago but it has been another incredibly busy year for the Scotsman.

The triple Le Mans 24 Hour race winner, 2013 FIA World Endurance and three-time American Le Mans Series champion called time on a 32-year motor racing career that netted almost 80 wins last December but he remains an integral part of Audi Sport.

“My role for Audi Sport is continually evolving,” commented Dumfries-born McNish. “I’m an ambassador, so conduct various PR and marketing activities, but I’m also a consultant.

“That means working with our drivers and liaising closely with the various championship governing bodies around the world. At WEC races I am a link between the drivers and various team personnel.”

In addition to attending six of this year’s eight FIA WEC races that culminated in Brazil recently (30 Nov), McNish has been at 15 Formula One Grands Prix for the BBC.

Allan continued: “The BBC work is very interesting. Radio and television are very different for me and it is a new skill to learn. On radio you have to describe what you see as well as talk about the race whereas on TV the viewer sees it anyway so you talk about the race in a different way. Luckily they have some of the best people in the business working on it so I am going through an apprenticeship of sorts.”

McNish has spent a mere 134 days at home this year but despite his heavy workload, takes an avid interest in emerging Scottish motorsport talent.

Allan added: “The figure away from home compares with when I was racing and testing. In terms of actually flying time, I will have spent two weeks inside a plane when added up this year.

“With my role for the Scottish Motor Racing Club and Scottish Motor Sports, I keep an eye on Scotland’s motorsport drivers to ensure the next generation of drivers get their chance as Dario [Franchitti], David [Coulthard], Colin [McRae] and I did.

“We have some good guys coming through. Ross Martin is a star in the making in karting, Ciaran Haggerty is making big waves in Formula Ford, Ross Wylie won British GT4 Championship on his first attempt while multiple Scottish and British rally champion David Bogie continues to shine.”

McNish compared the FIA’s Prize Giving in Doha last week, attended the SMRC Annual Dinner and Awards Ceremony at the Sheraton Hotel, Edinburgh, last Saturday (6 Dec), then was at the Autosport Awards at the Grosvenor House Hotel in London the following day (7 Dec). Allan will be present at the Autosport International Racing Car Show at the National Exhibition Centre in Birmingham over 10-11 January.




Allan has acted as an ambassador for many diverse organisations, both large and small. His knowledge of the business environment is second-to-none and this shows in his professional and engaging dialogue, supported by his passion to get it right.


When it comes to distribution, P&H is the leader of the pack. Servicing a range of independent and franchised retail sites, they're the UK's biggest delivered wholesaler and its sixth-largest private company. Did you know there is a P&H truck in every main postcode in the UK, each and every day?


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